#HigherEd Marketing Memos: The Secret Weapon to Redesign Your Admission Website By Emily Mayock

How a small group of students can have a big impact on your website We all know that before you start a website redesign, you need to talk to your audience. You need to determine what they must find, what questions they want answered, what pain points they face, what they’re dying to see more […]

Higher Ed Marketing Memo by Emily Mayock
  • I would definitely recommend the course. You will learn about a lot of tools to help you get organized for social media/web writing as well as learn best practices.

    Mary Kay Hauck, Michigan State University. Mary Kay Hauck, Michigan State University,
    Web Writing for Higher Ed Course Alum
  • This course helps you learn so much about Google Analytics.
    We had Analytics running for our website but didn’t realize how much we were under-utilizing it. Do not be scared to try this course – you will be pleasantly surprised at how much you can do through this tool.

    Kristin Williams, West Chester University of Pennsylvania. Kristin Williams, West Chester University of Pennsylvania,
    Web Analytics for Higher Ed Course Alum
  • I highly recommend this class. It has opened my eyes and inspired me to take a whole new approach to my institution’s social media efforts. I have already seen measured” improvement in the College’s campaigns.

    Amy Michelin. Amy Michelin, Social Media and Content Strategist at Farmingdale State College (NY)
    Social Media Marketing for Higher Ed Course Alum
  • The Higher Ed Social Media Conference surpassed my expectations, The event provided answers to many of my most pressing questions and offered great new ideas that are sure to enhance our social media program.

    Atana Morell, Rogue Community College. Atana Morell, Rogue Community College,
    Attendee

The Higher Ed Social Media Conference surpassed my expectations, The event provided answers to many of my most pressing questions and offered great new ideas that are sure to enhance our social media program.

Atana Morell, Rogue Community College. Atana Morell, Rogue Community College,
Attendee

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